The Pop Up Report by Ethan Song
The Pop Up Report
E15 Pop Up Report: Finding Inspiration in Heritage as an Immigrant Founder
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E15 Pop Up Report: Finding Inspiration in Heritage as an Immigrant Founder

Ethan Song and Rami Helali of KOTN discuss the experience of starting a business as an immigrant in North America. Hear how multiculturalism and authenticity has both fuelled and inspired Rami’s entrepreneurial journey. Gain insights on how to effectively integrate sustainability and social values into your business. This episode also delves into supply chain and retail distribution.

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Links Discussed

KOTN

B Corporation


Show Notes:

3:40 The immigrant experience

6:35 The benefits of a naive perspective

10:00 Finding inspiration in heritage

17:30 Marketing sustainability

23:00 Investing in communities

28:50 Building a strong team

37:00 The fashion industry

40:00 The business of brands

43:30 Going retail

47:40 Business values


Past guests on the Pop Up Report include Jake Karls (Mid-Day Squares), Karen Danudjaja (Blume), Ryan Babenzien (Jolie Skin).

Stay tuned for new episodes from upcoming guests including Lisa Mattam (Sahajan), Drew Green (Indochinio), Matt Johnston (Collective Arts) and many more.


Additional Episodes You Might Enjoy:

How Nala Care Increased Sales by 600% through Word of Mouth

How Lanny Smith Went From Career Ending Injury to $30M Brand

How Dose Juice Founders Balance Growing Business and Family


The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.

Subscribe to the Pop Up Report on Substack or YouTube for more.

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The Pop Up Report by Ethan Song
The Pop Up Report
Ethan Song interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.
Ethan was previously the Co-Founder & CEO of Frank & Oak a sustainable apparel brand that generated 9-figures in revenue before being acquired by private equity in 2020. He’s now the Co-Founder & CEO of RareCircles.
For more Pop Up Report content subscribe and visit www.thepopupreport.com.
This podcast is brought to you by RareCircles, a membership platform that blends community engagement with rewards and benefits. Learn more at www.rarecircles.com.