Ethan Song and Ryan Babenzien of Jolie Skin discuss the importance of profitability in business. Hear how DTC has evolved over the last decade from a business model to a distribution channel. Gain insights from Ryan as he shares his experience scaling brands without sacrificing profitability. This episode also delves into supply chain, venture capital and remote work.
Subscribe to our Substack and YouTube for more engaging content and thoughtful analysis.
- - - - - - - - - - - -
Links Discussed
- - - - - - - - - - - -
Show Notes:
9:13 Sales channels
14:33 Identifying a market opportunity
17:03 Launching Jolie
19:53 The advantages of experience
26:23 Lean overhead
30:03 The importance of saying no
34:18 Content strategy
38:33 Retention
41:33 Getting profitable quickly
46:48 True disruption
- - - - - - - - - - - -
Past guests on the Pop Up Report include Stephen Kuhl (Burrow), Jake Karls (Mid-Day Squares), Alan Wood (Rally Beer Company).
Stay tuned for new episodes from upcoming guests including Rami Helali (Kotn), Genevieve Brousseau Provencher (Dose Juice), Tricia Stevens (Plantd Skincare) and many more.
- - - - - - - - - - - -
Additional Episodes You Might Enjoy:
E5 - Why You Shouldn’t Take VC Money, Even When You Can (Bonus)
E6 - Scaling Blume to $10m through Omnichannel and Community Building
E10 - How Lanny Smith Went From Career Ending Injury to $30M Brand
- - - - - - - - - - - -
The Pop Up Report interviews DTC and CPG founders to uncover how they fostered and scaled their communities to create profitable businesses. Gain a deeper understanding of the tools, tactics and retention strategies that build true customer loyalty.
Subscribe to the Pop Up Report on Substack or YouTube for more.
E11 Pop Up Beauty: How Jolie Skin Scaled to $10M per Employee in Less than Two Years