May 3 • 35M

(Episode 1) The Power of Community in Brand Building

An Interview with Ethan Song, Founder of Frank and Oak

 
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Nick Lighter
Gain a deeper understanding of the latest innovations and strategies in community-led growth directly from the leading minds of top investors, ambitious creators, and innovative marketers.
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In this inaugural episode, RareCircles founders Nick D’Urbano and Ethan Song discuss how Frank and Oak leveraged community to build, retain and scale a successful D2C apparel brand. Ethan, who previously founded Frank and Oak, shares his insights on the role community played in the company's success. From building a loyal customer base to scaling the brand, Ethan discusses how Frank and Oak used community to drive growth and build a brand that truly resonated with its customers.

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